Jun 15

Study: Vegan Meat Sold in Restaurants Increased by 268% in 2019

The sales of vegan meat in restaurants increased drastically from 2018 to 2019, according to a new report.

The report, conducted by Dining Alliance, found that vegan meat sales in restaurants increased 268% in 2019 compared to the year prior. By comparison, the market increased by just 22% from 2017 to 2018.

“Burger King may be the first national chain to embrace meat alternatives by introducing the Impossible Whopper, but the category is hotter than a kitchen grill across all restaurant categories”, states the report. “Sales of meat substitute products to restaurants have soared 268% so far in 2019 compared to the same time last year. That’s according to data released today by Dining Alliance, the nation’s largest group purchasing organization for restaurants.”

According to Christina Donohue, president of Dining Alliance, the massive increase in popularity for vegan meat is attributed to a few things, including the fact that better vegan meat options – such as the Beyond and Impossible Burger – have gained traction in 2019, and more restaurants have begun carrying them.

“With all the buzz around these products right now, the timing is perfect to ride the wave and attract guests who are specifically looking to test out alternative meat options”, says Donohue.

The full report can be found by clicking here.

About the author The Vegan Herald

The Vegan Herald, launched in 2015, is a vegan news and information website.

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