May 23

New York City Mayor Eric Adams Launches “Eat Plants!” Campaign

This month, the NYC Health Department launched a new campaign to promote the consumption of plant-based products.

Image courtesy of NYC Health

These efforts, carried by public personalities such as Mayor Eric Adams, Anne Williams-Isom (Deputy Mayor for Health and Human Services) and Dr. Ashwin Vasan (Health Commissioner), aim to educate more than eight million New Yorkers about the benefits of a plant-based diet.

“Plants and plant-forward diets are key to our future, as a city, as a nation, and as a planet,” stated Dr. Vasan.

The NYC Health Department also published a “Nutrition Tips” section on their website, with many resources such as nutrition guides, local initiatives to access complete plant-based meals on a budget, and various recipes. In 2022, the city also announced offering plant-based meals as a default option for hospitalized patients.
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May 18

Odd Burger Aims to Open 150 Restaurants Across India, Singapore

Vegan fast-food chain Odd Burger has announced its intention to expand out of Canada into the Asian market with 145 new locations in India and five in Singapore opening over the next 10 years.

Image courtesy of Odd Burger

Cofounder and CEO James McInnes expressed his optimism about entering the Indian market, citing the nation’s high population of vegetarians and vegans as reason for excitement. According to one of the chain’s board members, India “is craving an industry-leading brand … to provide a vision for a sustainable future and to make plant-based eating more accessible.” Odd Burger will finalize the decade-spanning deal by the end of this month, and McInnes plans to open a flagship restaurant in Mumbai by the end of 2023.
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May 14

Nigeria Welcomes International Support for Plant-Based Push

ProVeg International has opened a new office in Nigeria with the intent to spread plant-based food to the country’s “markets, streets, schools, and hospitals.”

Image courtesy of ProVeg International

Situated in Lagos, ProVeg Nigeria marks the tenth country to which the nonprofit has expanded since its inception in 2017 – another step in a goal of “reducing the global consumption of animals by 50% by 2040.” The office will begin its efforts by bringing vegan versions of Nigerian food to the people, with stands set to open in markets and schools.

Hakeem Jimo, vegan restaurateur and director of ProVeg Nigeria, is acutely aware of the prediction that Nigeria’s consumption of animal products will rise significantly alongside a spike in population; he aims to counteract this with a wave of plant-based food and awareness for the sake of animals, people, and the environment.
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May 01

Study: Meditation Program Combined With Vegan Diet “Increased Beneficial Bacteria” Even Months After Completion

According to a new study published in the journal BMC Complementary Medicine and Therapies an advanced meditation program combined with a vegan diet resulted in an “increase in beneficial bacteria even three months after the completion”.

“Growing evidence suggests a role for gut bacteria and their metabolites in host-signaling responses along the gut-brain axis which may impact mental health”, states the study’s abstract. “Meditation is increasingly utilized to combat stress, anxiety, and depression symptoms. However, its impact on the microbiome remains unclear.”

With that in mind, for this study researchers “observed the effects of preparation and participation in an advanced meditation program (Samyama) implemented with a vegan diet including 50% raw foods, on gut microbiome and metabolites profiles.”
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Apr 22

Report Finds Global Dairy Alternative Market to Grow From $26 Billion in 2022 to $69 Billion in 2030

The global dairy alternatives market was valued at $26.01 billion at the end of 2022 and is expected to grow rapidly in the coming years.

Dairy Alternative The Dairy Alternatives Market Report, conducted by Grand View Research, found that the market will grow at a compound annual growth rate (CAGR) of 12.6% from 2023 to 2030. By the end of 2030 the market is anticipated to be worth $69.9 billion.

“The market is gaining momentum and witnessing a high demand owing to the shift in consumer eating patterns and changes in diet trends”, states the report. “The increasing occurrences in the cases of milk allergies and lactose intolerances are expected to drive the demand further in the forecast period. Numerous food and beverage products are thus making the use of product to appeal to the growing consumer base that is opting for plant-based and other dairy alternatives.”
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Apr 10

Report: German Meat Consumption Declined in 2022, At Lowest Point Since Data Collection Began in 1989

According to a new report released by the Germany’s Federal Information Centre for Agriculture, meat consumption in Germany saw a noticeable decrease from 2021 to 2022, with 2022 seeing the lowest meat consumption since the group began collecting data on the issue back in 1989.

According to the report in 2022 per capita meat consumption dropped from 56.2 kilograms per person to 52, a 7.5% decrease. No year between 1989 and 2022 has seen a lower kilogram per person rate for meat consumption.

In terms of specific meat products, in 2022 Germans ate roughly 10% less pork (2.8 kg per person), 2.9% less poultry (400 grams per person) and 8.2% less beef/veal (900 grams per person).
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Apr 10

Vegan JUST Egg Sandwich Launches Today at All U.S. Barnes & Noble Locations

Barnes & Noble, the largest bookseller chain in the United States, has launched their first 100% plant-based sandwich in collaboration with JUST Egg.

JUST Egg Sandwich

The launch, which comes during Earth Month, includes all of the more than 500 stores in all 50 states.

The sandwich featured JUST Egg Folds topped with melted Violife cheese (smoked provolone), a plant-based aioli all on an onion ciabatta roll.
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Mar 30

Report: Vegan Steak Market to Grow from $598 Million Now to $1.1 Billion by 2033

A new report details the rapidly growing size of the vegan steak market.

The global market value for vegan steak is estimated to be $598.6 million in 2023, and is anticipated to register a compound annual growth rate (CAGR) of 7.3% from 2023 to 2033. This is according to a report by Future Market Insights. The report anticipates the overall valuation of the market to reach up to $1.13 billion by the year 2033.

“As the trend for veganism spreads across these countries, the demand for vegan steak along with other plant based protein alternatives is rising exponentially in the global as well local markets”, states the report. “As people are willing to invest time in learning more about these new food alternatives, vegan steak is anticipated to garner more new consumers in the future.”
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